Pricing
What does commercial product photography cost?
Commercial product photography is priced by time and scope — not by the number of images. A shoot is booked in days, and a day produces many finished frames. Every project starts with a guaranteed pro-forma estimate within 24 hours of a consultation; approve it and the price holds barring a change in scope.
Why a smaller project isn't proportionally cheaper
Setup is most of the work. A ten-image e-commerce shoot still needs the same lighting build, tethered capture, styling, and color pipeline as a larger one — often two hours of setup before the first frame. Ten images doesn't cost a tenth of a hundred; it carries the fixed cost of getting the studio to first frame.
The efficient move is usually to shoot more while everything is dialed in — the incremental cost per added image drops fast once the set is built.
The fee structure
Estimates are built from the line items a project actually needs — you only pay for what your shoot requires.
- Photographer / Videographer — creative and capture time, day-rated.
- Post-Production — culling, retouching, color, and final delivery.
- Equipment — cameras, lenses, lighting, grip, and tethering.
- Model / Talent — casting and talent fees when a shoot calls for people.
- Assistant / Contractor — second shooter, digital tech, or stylist support.
- Supplies / Props — surfaces, backgrounds, props, and consumables.
- Location — studio time, location fees, and permits.
- Usage / Licensing — how, where, and how long the images will be used.
- Miscellaneous — shipping, travel, and any project-specific costs.
Discounts
Repeat clients and higher-volume projects earn better rates — the studio already knows your brand, so less ramp-up means real savings passed back to you. Multi-shoot commitments and ongoing content programs are quoted at preferred rates.
Pricing FAQ
How much does a commercial product photography shoot cost?
It depends on scope and the time a shoot requires, not a per-image sticker price. After a short consultation you get a guaranteed pro-forma estimate within 24 hours; once approved, that price holds barring a change in scope.
Do you charge per image or per day?
Projects are estimated by scope and time — effectively day-rated — rather than per image. A single well-run day produces many finished frames, so pricing tracks production time, not image count.
Is a small shoot proportionally cheaper?
Not usually. The lighting build, tethered capture, styling, and color pipeline are largely fixed, so a ten-image shoot still carries the cost of getting the studio to first frame. It is often more efficient to capture more while everything is dialed in.
Will the price change after I approve the estimate?
No. The quoted price is guaranteed barring a change in scope on your side. If additional time or expense is required on my end, that is on me.
Do you offer discounts for repeat or high-volume work?
Yes. Repeat clients and higher-volume or multi-shoot commitments are quoted at preferred rates — less ramp-up means real savings passed back to you.